I developed this logo for for CLIVE, a Jersey City-based electronic/rock duo whose sound blends moody atmospheres, Post-Punk alternative influences, and edgy, analog-inspired sonic textures. The visual identity needed to reflect the gritty, hardware-driven roots of electronic sound, so the logo leans heavily into a retro, analog-tech aesthetic, drawing inspiration from early digital displays, CRT scanlines, and vintage electronic equipment. The custom typography is constructed from horizontal bands, evoking the visual language of signal interference and waveform readouts. The degraded video texture used in the logo's presentation is a subtle reference to the imperfect, tactile nature of analog media.