Headroom, a bar and eatery in Jersey City, NJ, commissioned me to design their logo and marketing materials ahead of their 2018 opening. The Headroom site is a large, industrial space with very tall ceilings, and wide, prominent structural columns. The presence of the tall ceilings influenced the name of the bar, which also carries a reference to beer head. In terms of drawing style, I restricted the shapes in the main portion of the logo to circles, 90 degree angles, and 45 degree angles.